The Fashion Forum talked about this Girlcott and here is what we've come up with: instead of boycotting Abercrombie and Fitch, we suggest a more influential means - writing a letter. Not good at composing a letter? Feel free to copy and paste the letter below and send it along, or use it as a springboard to write your own!
November 15, 2005
To Whom It May Concern:
I’m writing in regards to the ‘Girl-cott’ that is being launched against your company, and the t-shirts that inspired the movement. I agree with the messages this girl-cott is sending but disagree with the method. Threatening to stop all purchases from your company, I don’t believe will relay the true and necessary message.
Many fashions these days degrade women, turning us from human beings to objects. T-shirts with sayings such as “Who needs brains when you have these,” only aid the degradation of women in society. Today, with the increase in abuses against women and in the number of women who have a negative body image, it is so important to build up the dignity and natural beauty of everyone. Fashion is one area that can do that with a couple easy choices in the clothing line and marketing schemes.
When choosing new products to sell in your stores, I hope you will consider the positive impact you can have, and pick products that will aid the image of women.
Sincerely,
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